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The ‘Unseen City Shirts' Digital Collectibles

A message from OKX Chief Marketing Officer Haider Rafique

A rare opportunity to mint and own a collectible with zero gas fees

As one of the world's largest crypto venues where billions of digital assets trade hands each day, we aspire to bring more utility to crypto beyond trading. This is a vision we outlined when we started to partner with sports teams like Man City and McLaren, or with our film and entertainment partner, Tribeca Film Festival.

In pursuit of more utility in crypto, we are excited to release the ‘Unseen City Shirts' campaign with Manchester City featuring re-designed, commemorative football shirts that can be minted as digital collectibles (NFTs) on our app and redeemed for exclusive prizes. You can mint the first digital collectibles here and the gas fees are on us. By minting, you are guaranteed an NFT collectible featuring one of the "unseen shirts." But you also have a chance to unlock more prizes (details on the drop page).

The first ‘Unseen City Shirts’ digital collectible, called ‘The Roses and the Bees’ designed by artist Christian Jeffery

The first of two 'Unseen City Shirts' digital collectibles, called, 'The Roses and the Bees,' and designed by artist Christian Jeffery are going LIVE today. In a tribute to Manchester, the shirt includes the Lancashire Rose and the Manchester Worker Bee, an emblem of the city for generations.

Between now and April 25, fans can mint their 'Unseen City Shirts' digital collectible here on our Web3 Marketplace within the app. On 26 April, each collectible minted will randomly be assigned a rarity level - Classic, Rare or Ultra Rare.

Depending on the rarity of the digital collectible, fans have a chance to win exclusive prizes including a limited-edition physical version of the specially designed football shirt, hospitality tickets to a Manchester City match and a play-on-pitch experience.

Manchester City players (from left) Sergio Gómez, Erling Haaland and Jérémy Doku wear re-designed 'Unseen City Shirts' entitled 'The Roses and the Bees,' which is available as a free-to-mint digital collectible on our app

Manchester City players (from left) Demi Stokes, Chloe Kelly, and Ruby Mace wear re-designed 'Unseen City Shirts' entitled 'The Roses and the Bees

A second digital collectible shirt featuring another unique design - and more prizes to be won - will drop on 29 April. We look forward to engaging with Manchester City's global fan base through the campaign and will be in touch soon when the second digital collectible drops.

Best of luck minting this edition and we look forward to releasing the next few in the coming weeks.

Aviso legal
Este contenido se proporciona únicamente con fines informativos y puede incluir productos que no están disponibles en tu región. No tiene la intención de brindar: (i) asesoramiento o recomendaciones de inversión, (ii) ofertas o solicitudes de compra, venta o holding de criptos o activos digitales, (iii) asesoramiento financiero, contable, legal o fiscal. Los holdings de criptos o activos digitales, incluidas las stablecoins, implican un riesgo alto y pueden fluctuar considerablemente. Te recomendamos que analices si el trading o el holding de criptos o activos digitales es adecuado para ti en función de tu situación financiera. Consulta con un asesor legal, fiscal o de inversiones si tienes dudas sobre tu situación en particular. La información que aparece en esta publicación (incluidos los datos de mercado y la información estadística, si la hubiera) solo tiene fines informativos generales. Si bien se tomaron todas las precauciones necesarias al preparar estos datos y gráficos, no aceptamos ninguna responsabilidad por los errores de hecho u omisiones expresados en este documento.

© 2025 OKX. Se permite la reproducción o distribución de este artículo completo, o pueden usarse extractos de 100 palabras o menos, siempre y cuando no sea para uso comercial. La reproducción o distribución del artículo en su totalidad también debe indicar claramente lo siguiente: "Este artículo es © 2025 OKX y se usa con autorización". Los fragmentos autorizados deben hacer referencia al nombre del artículo e incluir la atribución, por ejemplo, "Nombre del artículo, [nombre del autor, si corresponde], © 2025 OKX". Algunos contenidos pueden ser generados o ayudados por herramientas de inteligencia artificial (IA). No se permiten obras derivadas ni otros usos de este artículo.

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